FeedConstruct: the value of data at the intersection of sports and...
To the average sports fan, the stakeholders involved in the games they follow are simple - the clubs and athletes, the spectators, and perhaps...
UFC and Pepperstone come together to expand across Asia
The UFC and online forex trading provider Pepperstone have entered into a new partnership with both parties looking to grow their statute in the...
PWHL adds Prime Video to 2024/25 media partners list
Amazon Prime Video has further extended its sports portfolio with the addition of the Professional Women’s Hockey League (PWHL) in Canada.The online streaming service...
BetMGM strengthens NHL ties with Vegas Golden Knights renewal
The Vegas Golden Knights, one of the newest teams in the National Hockey League (NHL), has renewed its flagship betting partnership.BetMGM will continue as...
UFC to leverage IBM’s AI technology to enhance viewing experience
The UFC have entered into a new partnership with IBM to tap into the capabilities of AI to create a new viewing experience for...
NFL Christmas games bring big ad sales to Netflix
Netflix has sold out all available in-game ad inventory for its two upcoming NFL games on Christmas day.FanDuel will be the exclusive pregame sportsbook...
Better Collective feels the impact of pre-Brazil betting launch slowdown
Better Collective has encountered a financial slowdown for the first time in its history, its CEO informed investors ahead of its latest earnings call.Publishing...
Leeds United launches merchandise on Fanatics to enhance fan shop experience
Leeds United has formed a new retail partnership with Fanatics to launch its licensed sports merchandise on its digital sports platform. The partnership seeks to...
Aston Martin F1 Team signs long-term apparel Puma partnership
The Aston Martin Aramco Formula 1 Team has placed an emphasis on high-performance apparel with its latest long-term partnership with Puma. The global sportswear brand...
Report: Premier League clubs plan to get building over next 10...
Amid unprecedented demand for tickets, various Premier League clubs are eyeing up expansion and enhancements to their stadiums according to the Financial Times (FT).Analysis...