Thomas Carvalhaes, Vai de Bob: Brazil and LatAm lead the way...
A nationwide sports betting sector in Brazil has received government approval and is now set for launch. With countless bookmakers now chasing the Brazilian...
PGA TOUR Enterprises transforms players into equity holders
PGA Tour has launched PGA Tour Enterprises, a new programme that will allow players to collect equity based on career accomplishments.Collectively, players will have...
STARLUX raises California profile with LA Dodgers partnership
Los Angeles Dodgers has signed a partnership with STARLUX Airlines, granting the Taiwanese airline marketing exposure in California after an expansion of its operations...
MLB & JTB offer hospitality packages in new multi-year partnership
Major League Baseball (MLB) has announced a new multi-year partnership with Japan-based hospitality company JTB. As part of the new deal, JTB will become the...
San Francisco 49ers extend Levi Strauss deal ahead of Super Bowl...
Levi Strauss has secured a 10-year extension to its partnership with San Francisco 49ers which will see the clothing brand continue to hold stadium...
NBC partners with Cosm for “Shared Reality” sports matches
NBC Sports has announced a new partnership with Cosm to deliver “Shared Reality” sports matches including English Premier League games.The American-based broadcasting network announced...
AFA adds FeedConstruct to growing sponsorship portfolio
The Argentine Football Association (AFA) has announced a new sponsorship with sports data provider FeedConstruct. Under the terms of the commercial agreement, FeedConstruct will become...
AC Milan continue to promote air quality with Clivet partnership renewal
AC Milan has announced it has renewed its partnership with air conditioning solutions company Clivet. The company will remain as the Serie A club’s Air...
Paolo Guerrero to strengthen Betsson’s LatAm expansion
Peru’s all-time record goalscorer Paolo Guerrero has become the exclusive global casino ambassador for betting operator Betsson. The global partnership aims to further strengthen Betsson’s...
Spanish Footballers Association signs integrity partnership with DGOJ
The Association of Spanish Footballers (AFE) and the Directorate-General for the Regulation of Gambling (DGOJ) have signed an agreement to fight against match-fixing.The AFE...