England Rugby replaces Canterbury with four year Umbro deal
England Rugby has unveiled that Umbro will be the official technical kit partner for England Men’s, Red Roses, Sevens and age-grade teams from September...
LAFC serves up Farmer John partnership
Los Angeles FC (LAFC) has enhanced its sponsorship portfolio for the upcoming 2020 season by securing a multi-year partnership with Farmer John.As part of...
The esports report – Teams sign-up for COVID initiative and Twitch...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition takes a look at...
PSA secures three-year Salming Sports extension
Despite COVID-19 causing uncertainty across the sporting landscape, the Professional Squash Association (PSA) has extended its partnership with Swedish shoe firm Salming Sports until...
LaLiga enhances Chinese engagement with Douyin partnership
LaLiga has enhanced its fan engagement opportunities in China through its latest partnership with social media platform Douyin, which is branded as TikTok outside of...
San Francisco 49ers enlists Citrix Systems to ease remote operations
The San Francisco 49ers has enhanced its partnership with software company Citrix Systems, using its digital workspace solutions to boost working from home operations...
The esports report – 2020 expected revenues drop however firms secure...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week's edition takes a look at...
Barcelona offers Nou Camp naming rights to combat COVID-19
Barcelona has revealed that it will sell the title rights to the Nou Camp for the first time in its existence in order to...
NBA nets multiyear fan engagement ‘alliance’ with Microsoft
The National Basketball Association (NBA) has penned a new multiyear ‘alliance’ with Microsoft Corp, enhancing the organisation's fan engagement opportunities from the 2020-21 campaign.As...
The esports report – Rugby embraces the sector whilst Riot reveals...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This edition takes a look at Munster...