FootballMedia CEO Dean Akinjobi: Increasing football’s efforts in sustainability
Ahead of the group's latest partnership within women's football, Dean Akinjobi CEO of FootballMedia, tells us more on why he believes football needs to be a...
F1’s Alfa Romeo completes rebrand following PKN Orlen deal
The Alfa Romeo Racing team of the Formula One (F1) motorsport series has announced a co-title sponsorship agreement has been reached with Polish petroleum...
Rooney collaborates with 32Red for ‘Stay In Control’ series
Ahead of his much anticipated return to English football, new Derby County signing Wayne Rooney has linked with 32Red to unveil the firm’s 'Stay...
Sentry seals ten year PGA Tournament of Champions sponsorship
The PGA Tour has announced a contract extension has been struck with business insurance organisation Sentry, the title sponsor of the Tour’s Tournament of...
Insider Sport’s Year In Review: July – August
As 2019 comes to a close Insider Sport looks through the year to highlight major news that you might have missed in the sports...
Coca-Cola takes over as Supercoppa title sponsor
Coca-Cola has become the title sponsor of the Supercoppa Italiana following the purchasing of the competitions naming rights from the Serie A.The deal is...
The NHL toasts Anheuser-Busch extension
The National Hockey League (NHL) has unveiled a multiyear partnership with Anheuser-Busch, that sees Bud Light named the Official Beer of the league in the...
Pechanga Casino Resort becomes founding partner of SoFi Stadium and...
Pechanga Casino Resort has confirmed the significant expansion of its sports sponsorship portfolio, becoming a founding partner of the in development 70,000 seat, 298-acre...
Los Angeles NFL stadium signs Pechanga Casino Resort sponsorship
Pechanga Casino Resort has confirmed the significant expansion of its sports sponsorship portfolio, becoming a founding partner of the in development 70,000 seat, 298-acre SoFi Stadium and Hollywood...
SBC announces strategic 2020 partnership deal with GLMS
SBC has taken a major step forward in its plans to expand into new markets following the signing of a strategic partnership agreement with...