West Ham strikes Zoho software partnership

West Ham United has announced Zoho as its latest official global partner, providing software and business enterprise solutions.As part of the newly formed collaboration,...

Miami Marlins strikes ten-year partnership with Fanatics

MLB’s Miami Marlins have signed a ten-year contract with the retail giants Fanatics in order to align online, mobile and in-store transactions.The deal extends...

PSG scores extended Unibet sponsorship

Paris Saint-Germain has confirmed an extension of its current sponsorship agreement with Unibet until the 2023 season.The original partnership, announced in June 2018, was...

Dallas Mavericks banks on multi-year sponsorship deal with Chime  

Dallas Mavericks has unveiled a new partnership with one of the US’ fastest-growing online banking platforms, Chime.The deal will include a patch on all...

SNP putt hole-in-one with DeChambeau partnership

Five Time PGA Tour winner Bryson DeChambeau is set to become a brand ambassador for SNP after the software and consultation company announced a...

‘Omnipresent’ ads sees Jupiler Pro League receive BGC criticism

The 2019 playoffs for the Jupiler Pro League has come under criticism by a report published by the Belgian Gaming Commission (BGC) which cited...

FootballMedia CEO Dean Akinjobi: Increasing football’s efforts in sustainability

Ahead of the group's latest partnership within women's football, Dean Akinjobi CEO of FootballMedia, tells us more on why he believes football needs to be a...

F1’s Alfa Romeo completes rebrand following PKN Orlen deal

The Alfa Romeo Racing team of the Formula One (F1) motorsport series has announced a co-title sponsorship agreement has been reached with Polish petroleum...

Rooney collaborates with 32Red for ‘Stay In Control’ series

Ahead of his much anticipated return to English football, new Derby County signing Wayne Rooney has linked with 32Red to unveil the firm’s 'Stay...

Sentry seals ten year PGA Tournament of Champions sponsorship

The PGA Tour has announced a contract extension has been struck with business insurance organisation Sentry, the title sponsor of the Tour’s Tournament of...