Leyton Orient strengthens partnership with EnergyBet
Leyton Orient has strengthened its longstanding partnership with EnergyBet, as the club's Official Betting Partner.The relationship between the two has spanned four seasons and continues...
La Liga flying high with Iberia deal
Iberia and La Liga have signed a partnership which will see the Spanish airline company become the football league’s official regional partner in China...
EPL side Hammers home importance of internet security with Ivacy VPN
West Ham United has expanded its portfolio of partners, announcing Ivacy VPN as its Official VPN Partner.The partnership will allow the Hammers to place a focus on...
Paddy Power strikes sponsorship deal with Sol Campbell’s Silkmen
League Two side Macclesfield Town has become the latest club to sign up to Paddy Power's "Save Our Shirt" campaign.As part of the deal,...
Newcastle United strikes sleeve sponsorship deal with StormGain
Newcastle United FC has confirmed cryptocurrency investing and trading app, StormGain as the club's sleeve sponsor for the upcoming season.As part of the deal, the...
Paddy Power: Disruptive, creative and peaking audience engagement
It’s safe to say that over the years, Paddy Power (PP) has never shied away from controversial marketing ideas. Whether it was Floyd Mayweather’s...
Tottenham ensures sponsorship success with AIA extension
Tottenham Hotspur has strengthened its existing partnership with AIA Group Limited (AIA) by confirming that the life insurers will remain an Official Partner until...
Dacia continues rugby commitment with Great Britain Lions
The Rugby Football League (RFL) has confirmed car manufacturer Dacia, as the principal partner for the return of the Great Britain Rugby League Lions, this summer.The...
Nissan becomes the driving force behind City Group sponsorships
Nissan has continued its current global partnership with City Football Group which will see the Japanese car manufacturer continue as the Official Automotive Partner...
Arsenal extends partnership with Chilean winery Santa Rita
Arsenal FC has deepened its partnership with Chilean winery Santa Rita, as the club continues its preseason tour of the United States.The renewal was confirmed...