Inter Milan secures new Asian Online Gaming Partner

Italian giants FC Internazionale Milano has announced that SDY SPORTS, an emerging company in the online gaming industry in Asia, will be the club’s Official...

Eleven Sports rebrands to enhance women’s and esports content

Eleven Sports has enhanced its content streams and digital ecosystem with the launch of its ‘Eleven 2.0’ strategy. As part of the rebranding Eleven will...

Inter Milan elevates social engagement with Twitter partnership

Serie A side Inter Milan has strengthened its social footprint announcing a new partnership with Twitter.  The partnership will see the club host and monetise...

Sky Italia to continue broadcasting Serie A games despite broadcast row

Serie A clubs have agreed to allow Sky Italia to broadcast matches as per its rights agreement, despite the ongoing dispute over the payments...

Rossoneri links with Roc Nation

Fresh off the club’s win over Juventus, AC Milan has joined forces with one of the world’s leading entertainment companies Roc Nation.  The new partnership is...

Italian football’s Old Lady bolsters digital presence

Juventus has unveiled a new digital ecosystem – including the new official website and the new mobile app – which positions the club at the...

Federico Bernardeschi links with Roc Nation Sports

Roc Nation Sports has strengthened its portfolio of football partners, announcing the signing of 26-year old Juventus and Italian International star Federico Bernardeschi. The midfield...

Juventus signs decade long partnership with Allianz

Juventus has extended its partnership with Allianz in a 10 year deal worth just over £85 million (€103.1 million). According to a statement issued by...

Italian channel Rai to air ATP Finals in 2021

Italian public broadcaster Rai has secured free-to-air broadcast rights for the ATP Finals, one of the biggest tennis tournaments in the world, from 2021...

F1’s Alfa Romeo completes rebrand following PKN Orlen deal

The Alfa Romeo Racing team of the Formula One (F1) motorsport series has announced a co-title sponsorship agreement has been reached with Polish petroleum...