UEFA and Fanatics ‘significantly expand’ merchandise selection
UEFA and online retail manufacturer Fanatics have announced a long-term e-commerce, event retail and licensing partnership - an extension of their current agreement.
The American...
Ronaldinho returns to football in GAMING1 Circus Cup appearance
Ronaldinho, the 2005 FIFA World Player of the Year, is set to return to the football field and play in GAMING1’s upcoming Circus Cup...
PGA Tour signs NFT platform partnership with Autograph
The PGA Tour and Autograph have announced a long-term deal to create a NFT platform for golf fandom.
The web3 brand, co-founded by Tom Brady,...
Pau FC promoted in Asian markets with Mansion Sports partnership
Pau FC has announced Mansion Sports as a premium partner of the Ligue 2 club from this month onwards.
The deal will give the operator’s...
AC Milan products made available on eBay.it store
AC Milan has confirmed a partnership with eBay, which sees the American multinational e-commerce company become the official marketplace of the Rossoneri.
The deal sees...
Socios.com accesses ‘valuable exposure’ at Ballon d’Or for the second year
The 2022 Ballon d’Or Awards has announced Socios.com as its official partner for the second year running.
The fan engagement and rewards platform continues to...
Natalie Robyn becomes first CEO of FIA
The Fédération Internationale de l'Automobile (FIA) has appointed Natalie Robyn as the group’s first ever CEO.
American-born Robyn is an international executive with over 15...
Castore to drive maximum performance with Oracle Red Bull Racing
Oracle Red Bull Racing has partnered with Castore as the sportswear brand will supply the Oracle Red Bull Racing Team personnel with kit.
From 2023,...
ECL names Stake.com a main partner of European Cricket Championships
The European Cricket Championships has named Stake.com as a principal partner of the European Cricket League (ECL) competition.
Taking place from 12 September to 14...
UEFA and bwin launch fan-led ads across European territories
In UEFA’s partnership with Bwin, the pair have announced a ‘Love Knows No Boundaries’ ‘fan-led’ campaign which will go live in its seven key...