Dean Akinjobi, Football Media: Brand loyalty as the key to long...
As the 2022/23 WSL season gets underway, commercial interest in women’s football is at an all time high following a hugely successful UEFA Women’s...
RacingTV to leverage 2mee’s direct human messaging system
Seeking a means to better promote its live betting offers, RacingTV has struck a partnership with ‘direct human messaging’ platform 2mee.
The company has produced...
Royal funeral prompts BHA to make further racing fixture amendments
All UK horse racing on 19 September has been postponed as a mark of respect due to the funeral of Her Majesty Elizabeth II...
UK Racing praises Elizabeth II as ‘greatest and most influential supporter’
UK Racing is mourning Queen Elizabeth II’s death, demonstrating the organisation's respect for Her Majesty as well as decades of industry support.
Once recognised as...
Tournaments and fixtures postponed as sports pay tribute to Elizabeth II
Following yesterday's news of the passing of Queen Elizabeth II, a significant number of sporting organisations across the country continue to pay their respects.
The...
Wolves and Cadbury to continue creative community campaigns
Wolverhampton Wanderers has extended its partnership with Mondelez International - owner of Cadbury - which will continue as the club’s official snacking partner for...
Man City adds LeoVegas to training kit sleeves
Manchester City has announced a deal with LeoVegas Group which sees the operator become the club’s official betting partner for both Europe and Canada.
The...
BBC Cymru Wales to broadcast Cymru’s international games
The Football Association of Wales has announced a streaming partnership with BBC Cymru Wales.
For the next five years, the channel gains the rights to...
BHA develops communications strategy with Swift appointment
Greg Swift has been appointed as the British Horseracing Authority (BHA)’s Director of Communications and Corporate Affairs.
Described as an expert in strategic comms and...
Southampton FC and Sportsbet.io open ‘community focal point’
Southampton FC and its main club partner Sportsbet.io have announced the opening of the Saints Social Club at the Northam Social Club.
Supported by a...