Kansas City owners ‘shape a stronger future’ in first NWSL stadium
Kansas City NWSL owners Angie Long, Chris Long and Brittany Matthews have announced plans to construct the first soccer stadium purpose-built for a National...
76ers enhances Betway’s visibility in multi-year partnership
The Philadelphia 76ers has announced a new multi-year partnership with Betway, making the online sports betting company an official partner of the team.
Betway branding...
NHL and NHLPA extend Upper Deck partnership with NFTs
The National Hockey League (NHL), along with the National Hockey League Players’ Association (NHLPA), announced the long-term extensions of both of the organisations’ licenses...
Penguins strengthens Agway exposure in partnership extension
Pittsburgh Penguins has announced an extension of its partnership with Agway Energy Services following the original collaboration in February 2020.
This deal includes in-arena signage,...
Boston Celtics face Chinese media ban after Kanter’s Tibet comments
Broadcasting of the Boston Celtics of the National Basketball Association (NBA) has been cut in China, after comments made by one of the team’s...
Predators announces sports betting partnership with Bally’s
The Nashville Predators has designated Bally's as an official sports betting partner and the official free-to-play partner of the team and its Bridgestone Arena.
The...
US launches official campaign to host Rugby World Cup
The United States has publicly launched its bid to host the Men’s Rugby World Cup in 2027 or 2031 and the Women’s Rugby World...
NBABet Stream makes non-US debut via TAB linkup
The National Basketball Association (NBA) will debut its NBABet Stream service in Australia via an agreement with TAB, marking the product’s launch outside the...
NBA partners Coinbase in ‘exploring the future’ of fan engagement
The National Basketball Association (NBA) has announced a collaboration that sees Coinbase become its exclusive cryptocurrency platform partner.
The deal marks the first ever cryptocurrency...
Wolves accelerates US growth in Peak6 partnership
Fosun Sports, the holding entity that operates Wolverhampton Wanderers FC and its associated brands and businesses, has sold a minority share to US finance...