Paris Saint-Germain’s Dota 2 broker major partnership with HLA Jeans
French-based Paris Saint-Germain’s Dota 2 team, alongside China-based esports organisation LGD Gaming, has brokered an exclusive partnership agreement with HLA Jeans.
The 13 month...
EA Madden NFL Championship to be sponsored by Bose, Snickers and...
The upcoming Electronic Arts’ (EA) Madden NFL 19 Championship is now set to be sponsored by Bose, New Era Cap, and Snickers as part...
BHA defends controversial Oliver fine as being “there for good reason”
The British Horseracing Association (BHA) has defended its decision to fine trainer Henry Oliver, citing that the rule to discourage trainers and representatives from...
European football and the untapped Chinese market
With a population of just under 1.5 billion people, China is still the largest of the ‘untapped’ markets for European football clubs.
Football in China...
LionRock Capital confirms Inter Milan shares acquisition
Inter Milan has confirmed that an agreement has been reached between LionRock Capital and International Sports Capital HK Limited to acquire their 31.05% shares...
QPR unveils sleeve sponsorship deal for FA Cup clash
Queens Park Rangers has confirmed a new sponsorship deal for this weekend’s FA Cup clash with Portsmouth at Fratton Park.
The Championship club will...
Rekindling the FA Cup’s lost magic
Ahead of this weekend's FA Cup fourth round ties, InsiderSport contributor Shane Clancy investigates whether a competition that was once regarded as the most...
Sportpesa reported to be on the brink of “milestone” F1 partnership
Motorsport community RaceFans.net has reported that a two year sponsorship deal between Formula 1 team ‘Racing Point’ and online betting operator Sportpesa has been...
BeIN Sports expands coverage of Copa Libertadores
BeIN Sports has expanded its coverage of the Copa Libertadores, with it now showing South America’s premier club football tournament in New Zealand as part of new...
QPR unites with Ticketmaster to provide mobile ticketing first for UK...
In partnership with Ticketmaster Sport, Queens Park Rangers has become the first UK football club to integrate the only in-app mobile ticketing solution that...