Newcastle United embraces Red Bull deal amid rising revenues
Newcastle United has become the first Premier League club to partner with Austrian energy drink company Red Bull.As Newcastle United’s official energy drink partner,...
SBC launches new Affiliate Leaders magazine
The travails of betting and gaming SEOs during a year of chaotic activity by Google is the subject of the cover story for the...
Leicester City win PSR appeal as Premier League left ‘disappointed’
Leicester City has been successful in its appeal case over an alleged breach of the Premier League’s Profit and Sustainability Rules (PSR). An appeal panel...
Matchday Programme: Marc Ramsden – Nat Lofthouse inspires the extraordinary
Insider Sport’s Matchday Programme offers a personal look at what sporting moments and figures have inspired industry stakeholders. Through candid reflections, the programme delves...
High prices push French fans to illegal streaming
A survey by Odoxa found that 65% of French football fans feel that DAZN’s pricing drives people to watch Ligue 1 matches through illegal...
BBC working with Premier Sports to broadcast UK international football fixtures
BBC working with Premier Sports to broadcast UK international football fixturesIn a bid to avoid a broadcast blackout for the upcoming UK international football...
Cleveland Browns signs local firm in 20-year stadium deal
Cleveland Browns has opted for a long-term sponsorship arrangement for its stadium naming rights via a deal with Huntington National Bank.The 20-year agreement will...
Nottingham Forest becomes Parimatch’s second 2024/25 Premier League partner
Nottingham Forest FC has signed its third betting sponsor for the ongoing season, with Parimatch UK joining Kaiyun Sports and Betway as partners of...
Ferrari confirms UniCredit deal after Santander exit
Ferrari has announced that UniCredit will replace Santander as its partner, following the end of its agreement with the Spanish bank.The multi-year partnership with...
Chelsea offers fans signed shirts through MatchWornShirt
Chelsea FC has teamed up with MatchWornShirt, a global company that allows fans to own match-worn and autographed shirts.Under the agreement, Chelsea fans can...