DAZN and beIN step in as Ligue 1’s French media two...

French football has ended its long-running search for a domestic broadcasting partner through a five-year deal with DAZN and a separate deal with long-running...

The FA extends FA Cup Emirates sponsorship for further four years

England’s Football Association (FA) has extended its title sponsorship with Emirates for the FA Cup in a new four-year deal. The title sponsorship will now...

The esports report – Ongoing Esports World Cup launches app

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...

SBC Summit LATAM: From Tackling Illegal Betting Sites to Ethical Issues...

In recent years, the sports betting landscape in Latin America has undergone a transformative shift. Once overshadowed by markets in Europe and North America,...

Mbappe becomes football’s youngest-ever owner acquiring SM Caen

Kylian Mbappé can now add football’s youngest-ever majority owner to his already impressive resume after his investment company acquired an 80% stake in French...

Manchester City fined over £2m for game delays

Manchester City FC has been fined over £2m for delaying kick-offs at the start of games and half-time, during the 2022/23 and 2023/24 seasons.The...

NFL drives innovation with solidified Sony partnership

The NFL has named Sony its official technology partner, with the Japan-based multinational also becoming the league’s official headphone manufacturer.Under the agreement, Sony and...

ESPN+ and Peacock pick up PGA Tour’s new influencer golf fixture

Social media influencers form the latest wave of commercial stakeholders in modern sports, having become increasingly active as participants as well.The PGA Tour is...

NBC breaks personal record of $1.25bn in ad revenue for 2024...

NBCUniversal has confirmed that it has recorded $1.25bn in advertising revenue as part of its coverage of the 2024 Olympics in Paris. This represents a...

‘A gateway from Asia to Europe’ – Dean Akinjobi’s inside view...

As European teams prepare for the 2024/25 season, the usual wave of new partnerships and sponsorships is underway. These deals bring multiple benefits to...