Majority of fans ‘accept gambling sponsorship deals’ – EFL

An EFL survey has revealed that over two thirds of supporters believe the current involvement of gambling companies in football is acceptable.The survey, which...

iFollow scheme deemed a success in EFL survey

The introduction of the iFollow scheme has been praised by English Football League (EFL) supporters, according to a survey which was sent out to...

Konami strengthens portfolio of partners with FC Bayern

FC Bayern Munich has entered into a platinum partnership with global video game developer Konami.The deal was confirmed earlier this week during a press...

Manchester City strengthens partnership with Tecno Mobile

Manchester City has confirmed a multi-year extension with TECNO Mobile as the club’s Official Global Tablet and Handset partner.The partnership will allow the mobile...

Sky unites with Channel 4 for Cricket World Cup final

Sky has teamed with Channel 4 to ensure England's Cricket World Cup Final is on free to air television.The partnership comes after England beat...

Betting on Sports 2020 heads to Barcelona

SBC (Sports Betting Community) has announced that its flagship Betting on Sports event is to relocate to Barcelona in 2020 as part of international expansion plans across the sports...

Sky Sports extends Open deal to 2024

Sky Sports has confirmed that its coverage of The Open, golf’s oldest major, has been extended through until 2024.The network previously shared live TV...

Football journalist Chris Williams on thriving fan engagement in Germany

Ahead of the new season, the German Bundesliga continues to maximise its efforts in terms of fan engagement, setting an example for the rest...

Poland’s oldest football club strengthens partnership with STS

Poland's largest bookmaker, STS has extended its sponsorship agreement with the country's oldest football, Cracovia. As part of the deal, STS will be the official bookmaker...

HBLB deepens commitment to British racing’s evolution

Having reviewed its funding allocations for the full calendar year 2019, The Horserace Betting Levy Board (HBLB) has backed plans for live sectional timing...