Bristol City agrees front-of-shirt sponsorship deal with MansionBet
Bristol City has struck a partnership with online sports betting operator MansionBet which will see the firm become the front-of-shirt sponsor for the EFL...
Swansea drops gambling sponsorship following university agreement
Swansea City has announced that Swansea University will be the club’s new front-of-shirt sponsor for the upcoming EFL campaign.As a result of the deal,...
CSM: Why more football clubs are transitioning into esports
Football is one of the biggest sports in the world, with Premier League clubs generating an estimated £1.55 billion in commercial revenue for the...
Super League delivers Papa John’s partnership for post-game boost
The Betfred Super League has signed a partnership with Pizza company Papa John’s, with the firm gaining a variety of branding rights during the...
Totally Wicked extends Blackburn Rovers partnership
Blackburn Rovers has extended its sponsorship agreement with vaping firm Totally Wicked for a further year ahead of the upcoming EFL Championship season.As a...
West Brom partners with StreamAMG to enhance WBA TV
West Bromwich Albion has signed a partnership with live video and OTT firm StreamAMG to power the newly promoted Premier League side’s WBA TV.As...
Footstock names Chris Kamara as new brand ambassador
Former footballer and Sky Sports presenter Chris Kamara has been named as Footstock’s new brand ambassador for the 2020/21 season.As a result of the...
London Marathon reunites with Flora in headline sponsorship agreement
The London Marathon has reunited with plant-based margarine brand Flora after signing a headline sponsorship agreement with the firm from 2020 to 2023.In celebration...
Cadbury develops Premier League portfolio with Arsenal partnership
Adding yet another club to its list of Premier League partners, Mondelēz International has struck an agreement with Arsenal FC, making Cadbury the official...
Southampton readies new front-of-shirt sponsor following LD Sports cancellation
Southampton Football Club’s front-of-short sponsor LD Sports has reportedly decided to cancel its three year deal with the side after just one season, according...