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Latest News
Time to read: 3 min
SBC Awards to return to Evolution London for 2021 ceremony
July 22, 2021
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Latest News
Time to read: 2 min
DraftKings to launch sports-themed NFT Marketplace
July 21, 2021
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Media Rights
Time to read: 3 min
INDYCAR and NBC Sports extend long-running rights agreement
July 21, 2021
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Media Rights
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NFL Media recruits three new Vice Presidents to executive structure
July 21, 2021
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Partners
Time to read: 3 min
DraftKings seals duo of golf partnerships
July 21, 2021
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Partners
Time to read: 2 min
Pittsburgh Pirates ink BetMGM marketing collaboration
July 16, 2021
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Partners
Time to read: 2 min
WynnBet makes NFL debut with Detroit Lions sponsorship
July 16, 2021
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Fan Engagement
Time to read: 2 min
MLS expansion St Louis City secures second major sponsor
July 15, 2021
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Fan Engagement
Time to read: 2 min
Bally’s Corporation purchases AVP to ‘gamify’ US volleyball
July 14, 2021
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Integrity
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BIG3 enlists US Integrity to safeguard competition from corruption
July 13, 2021
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Partners
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Mastercard and MLB extend link ahead of All-Star Game
July 13, 2021
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Partners
Time to read: 2 min
PGA Tour extends long-standing Anheuser-Busch partnership
July 13, 2021
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Latest News
Time to read: 3 min
Bruin Capital to purchase Oddschecker from Flutter
July 13, 2021
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Media Rights
Time to read: 3 min
Tokyo 2020 Olympic organisers aim for 'unprecedented' broadcast coverage
July 12, 2021
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Partners
Time to read: 2 min
DraftKings shapes ‘future of fan engagement’ with MLB
July 12, 2021
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Partners
Time to read: 2 min
UFC names Jose Cuervo as first-ever tequila partner
July 9, 2021
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Sponsorship
Time to read: 2 min
NFL star joins PointsBet brand ambassador staple
July 8, 2021
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Partners
Time to read: 2 min
NCAA implements ‘revolutionary’ IMPACT platform into basketball broadcasts
July 8, 2021
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Partners
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NBA’s Boston Celtics form Socios.com partnership
July 8, 2021
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Social
Time to read: 2 min
NBA turns up Tencent Music Entertainment collaboration
July 5, 2021
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Partners
Time to read: 2 min
CONCACAF pilots Qatar Airways sponsorship at Gold Cup
July 5, 2021
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Partners
Time to read: 2 min
Portland Trail Blazers ink first NBA crypto jersey patch sponsorship
July 2, 2021
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Integrity
Time to read: 3 min
NFL fines WFT $10m for ‘highly unprofessional’ workplace culture
July 2, 2021
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Featured Articles
Empty seats in stadium stands. Black and white photo without fans. Empty seats for sports spectators. Empty rows without spectator support. Importance of support from stands, no one came to game
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Features
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CEOs fear football's lack of governance. You should too
November 6, 2026
MIAMI, UNITED STATES - May 04, 2025: FIFA President Gianni Infantino, Footballer. Race day for the F1 Miami Grand Prix 2025. infantino
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Features
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Democrats’ House win exposes Infantino to Raskin subpoenas
November 5, 2026
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026