IMG strengthens collaboration with NFL in Asia and Europe

IMG has confirmed an agreement to exclusively manage the NFL’s media rights in 30+ international markets across Asia and Europe from 2024.  It’s a move...

Genius Sports brings new era of immersive sports to US

Genius Sports has strengthened its position as the provider of NFL betting data and streams in the North American market.The London-based sportstech firm is expanding its BetVision offering –...

USI adds Georgia Tech Athletic Association to betting integrity network

As the role of sports betting in the lives of US sports fans intensifies, sports wagering monitoring firm U.S. Integrity (USI) has welcomed a...

WWE agrees longstanding media extension in the US 

In one of the group's first moves since becoming part of TKO Group Holdings, WWE has agreed a deal with NBCUniversal for a five-year...

WWE and UFC co-venture TKO set to accelerate growth of both...

Endeavor Group - the parent company of World Wrestling Entertainment (WWE) - has revealed the launch of a new corporate entity titled TKO Group...

Conference USA signs IMG ARENA as official data streaming partner 

Intercollegiate athletic league Conference USA (CUSA) has assigned sports technology and betting data provider IMG ARENA as the league’s football, men’s and women’s basketball...

The esports report – Olympics Committee looks to raise esports awareness

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition looks at the steps...

BetMGM returns to Foxx for new NFL season 

BetMGM has once again teamed up with Jamie Foxx to showcase the excitement of placing a bet in a new promotional video. Foxx’s advert will...

NHL’s Penguins secure regional broadcasting through SportsNet Pittsburgh acquisition

NHL team the Pittsburgh Penguins will be able to televise all their games locally thanks to their newly-acquired SportsNet Pittsburgh network. The Penguins acquired the...

FOX Sports deepens Google Cloud partnership with gen AI capabilities 

FOX Sports has linked with Google Cloud to unlock more from its sports broadcasting catalogue through Google’s generative AI tech. Thanks to Google Cloud’s Vertex...