Manchester City unveil Marathonbet training kit sponsorship
Online sportsbook Marathonbet has become the first ever Official Training Kit Partner to Manchester City following the announcement that it has strengthened its existing deal with the...
Manchester United strengthens Chinese footprint with Alibaba Group
Manchester United has strengthened its footprint in China, announcing a new partnership with Alibaba Group.
The deal will bring exclusive rights to club content in...
Assessing Amazon’s Premier League debut
This week saw Amazon make its much anticipated English Premier League broadcasting debut, as Tuesday’s victories for Crystal Palace and Manchester City ushered in...
Malta FA tackles match-fixing with MGA partnership
Strengthening its commitment to tackling match-fixing and corruption within football, the Malta Football Association has secured a data-sharing agreement with the Malta Gaming Authority...
GLMS unites with Ontario Lottery and Gaming Corporation
The Global Lottery Monitoring System (GLMS) has unveiled the Ontario Lottery and Gaming Corporation (OLG) has become the latest member of the international association...
Betradar looks to cryptosphere with Stake partnership
Global supplier and provider of sports betting data service Betradar has partnered with Stake.com to announce the launch of crypto casino Stake sportsbook.The official...
Harrah’s set to soar following Philadelphia Eagles marketing partnership
A marketing deal has been stuck between National Football League (NFL) Franchise the Philadelphia Eagles and Harrah’s Philadelphia Casino and Racetrack.The deal, which further...
The NHL unites with Disney for GameFlow interactive tool
The NHL has partnered with Disney Streaming Services for the launch of GameFlow, a new interactive tool that leverages shot pressure data to provide...
PSG launches premium Visit Rwanda partnership
A three year ‘Premium Partner’ deal has been signed between Ligue 1 champions Paris Saint-Germain and country tourism agency Visit Rwanda.The partnership will see...
Eleven Sports takes flight with Blackbird in Europe
Global media company Eleven Sports has appointed Blackbird, a cloud-based video solutions provider, to aid in the creation of highlights packages for its social...