The esports report – MAD Lions secures Kappa deal whilst Gfinity...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.
This week’s edition takes a look at...
Winlink takes Liverpool to court over sponsorship dispute
Sports sponsorship agency Winlink is suing Liverpool FC for a reported £1.1m regarding the Premier League side’s £15m training kit sponsorship with BetVictor.
The legal dispute,...
Brøndby IF expands Hummel partnership to its esports division
Danish Superliga side Brøndby IF has expanded its deal with sportswear manufacturer Hummel to supply kits for the club's esports division.
The deal will...
Everton strikes multi-year Cazoo shirt sponsorship
Everton has secured a new kit sponsorship deal with e-commerce business Cazoo, replacing SportPesa as the club’s main sponsor at the end of the...
Sevilla secures multi-year partnership with Valvoline
Sevilla has signed a multi-year partnership with lubricant firm Valvoline which sees the brand’s logo appear on the La Liga side’s shirt when Spanish football resumes on...
Hungary Grand Prix agrees one-year F1 extension
Organisers of F1’s Hungary Grand Prix have agreed a one-year extension, with the race set to be featured every year until 2027.
However, along with...
BSC Young Boys secures Plus500 partnership
Reigning Swiss Super League champions BSC Young Boys has signed a two-year partnership with Plus500, with the online trading company’s logo being featured on...
Interwetten extends TSG Hoffenheim and Vfl Wolfsburg sponsorships
Interwetten has added a three-year extension to its sponsorship agreement with German Bundesliga clubs TSG Hoffenheim and Vfl Wolfsburg, with the partnerships due to...
Dugout partners with Ekstraklasa to boost global fan engagement
Looking to broaden its global fan engagement opportunities, Ekstraklasa has partnered with football digital media company Dugout to distribute content for the top Polish...
SPFL announces ‘virtual season tickets’ for 2020/21 campaign
The SPFL has signed a new five year deal with Sky Sports, which includes partnering with the broadcaster to launch its 2020/21 campaign in...