Crystal Palace continues to grow portfolio with Grilla
The Premier League’s Crystal Palace has expanded its sponsorship portfolio, signing a deal with energy drink brand Grilla.
The London club has named Grilla as...
EFL Chairman: ‘we’ve seen no evidence sponsorship leads to increase in...
EFL Chairman Rick Parry has stated that EFL research reveals that there isn't any evidence that ‘sponsorship leads to an increase in gambling or...
Behind the Badge – Burnley FC: evolution on and off the pitch
Burnley FC has undergone significant evolution in recent times, as the club’s Head of Commercial, Marcus Mellor, described the global impact that comes with...
Vegas Golden Knights’ OTT service surpasses long-term expectations in first few...
Sports streaming company ViewLift has revealed that its OTT streaming service purposefully built for the Stanley Cup Champion Vegas Golden Knights has already shown...
Caribbean Cage turns to Sportradar to diversify sports betting offering
Sportradar has landed a multi-year partnership with Caribbean Cage to help the operator strengthen its foothold in South America.
With the new deal, Caribbean Cage...
SBC Media provides unique insight into sports sponsorship with ‘Behind The...
Betting and gaming industry media specialist SBC Media has announced the latest addition to its stable of podcasts with the launch of Behind the...
PGA Tour cuts potential investors list to only five
The PGA Tour has cut its list of potential investors to five, according to Golfweek.
One of these entities has been reported as sports investment...
49ers sign Foliatti Casino as partner to strengthen the club’s presence...
The NFL's San Francisco 49ers have announced a new partnership with Mexico-based casino brand Foliatti Casino.
This will aim to increase the 49ers’ presence in...
ITF signs Iberdrola as official energy partner of the Billie Jean...
The International Tennis Federation (ITF) has unveiled Spanish energy company Iberdrola as the Official Energy Partner of the Billie Jean King Cup by Gainbridge...
IMG selected by Club América to strengthen the club’s visibility in...
Mexico City football team Club América has announced the appointment of IMG as its commercial partnership agency.
The agreement will allow IMG to focus on...