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Vlad Kaltenieks, CEO, BoyleSports and Paul Dermody, CEO Horse Racing Ireland Racecourses
BREAKING
Europe
Time to read: 2 min
BoyleSports agrees new partnership showing ‘absolute commitment to Irish Racing’
January 19, 2024
credit: AC Milan
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Football
Time to read: 2 min
AC Milan & CFI Financial partner to offer fans “unique opportunities”
January 18, 2024
Rugby ball branded with Guinness Six Nations
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Fan Engagement
Time to read: 3 min
TikTok agrees new partnership with Six Nations Rugby with a focus on “online safety”
January 18, 2024
credit: Shutterstock
BREAKING
Horse Racing
Time to read: 2 min
McLaren F1 Team to showcase OKX brand for 2024 season
January 18, 2024
credit: Shutterstock
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Latest News
Time to read: 2 min
Amazon invests in Diamond Sports to halt outlet's collapse
January 18, 2024
Esports chair in front of computer
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Esports
Time to read: 2 min
Monster Energy renews multi-year partnership with NSE
January 18, 2024
BREAKING
Europe
Time to read: 4 min
British & Irish Lions announce major expansion for women’s rugby
January 18, 2024
credit: Shutterstock
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Basketball
Time to read: 2 min
New LA Clippers arena to host 2026 NBA All-Star Weekend
January 17, 2024
BREAKING
Europe
Time to read: 8 min
From the San Siro, to the Burj Khalifa - How AC Milan is cultivating a new way of marketing
January 17, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 2 min
DAZN removes women’s football paywall to maximise visibility 
January 17, 2024
Horses jumping a hurdle at Newbury Racecourse
BREAKING
Horse Racing
Time to read: 2 min
OLBG unveiled as new partner of Newbury Racecourse Owners’ Club
January 17, 2024
Georgia first stop as SMH Sports takes La Gazzetta to Eurasia
BREAKING
Europe
Time to read: 3 min
Georgia first stop as SMH Sports takes La Gazzetta to Eurasia
January 16, 2024
Sweden strengthens sports safeguarding with IBIA MoU
BREAKING
Europe
Time to read: 2 min
Sweden strengthens sports safeguarding with IBIA MoU
January 16, 2024
credit: Shutterstock
BREAKING
Europe
Time to read: 2 min
DFL begins tender process for Bundesliga broadcast rights
January 16, 2024
Egypt winning the AFCON in 2019
BREAKING
Africa
Time to read: 7 min
Dean Akinjobi & George Harborne: AFCON continues to present opportunities for brands
January 16, 2024
credit: Shutterstock
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Features & Analysis
Time to read: 4 min
Everton & Nottingham Forest facing potential points deduction over PSR breaches
January 16, 2024
Rugby posts
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Fan Engagement
Time to read: 3 min
Rugby League Commercial & IMG announce new Super League Game
January 16, 2024
horse racing
BREAKING
Europe
Time to read: 3 min
Racing petition gets affordability checks in front of MPs
January 16, 2024
Global Fighters Union set up for combat sports athlete representation
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Boxing
Time to read: 5 min
Global Fighters Union set up for combat sports athlete representation
January 16, 2024
Bayern Munich and Bitpanda employees holding up football shirt
BREAKING
Europe
Time to read: 2 min
Bayern Munich announces multi-year partnership with Bitpanda
January 15, 2024
UEFA Euro 2024
BREAKING
Europe
Time to read: 3 min
UEFA enlists BYD to boost ESG agenda ahead of Euro 2024
January 15, 2024
Holding No Malaria FC shirt
BREAKING
Africa
Time to read: 3 min
RBM Partnership announces plans to engage with stakeholders at AFCON
January 12, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 2 min
Standard Liége & iDenfy partner to stamp out ticket fraud
January 12, 2024
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
Time to read: min
LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026