Giuoco Calcio selects Esselunga as newest sponsor signing

Italy’s National Football Team has signed a new sponsorship deal with retail store chain Esselunga.The Federazione Italiana Giuoco Calcio (FIGS) announced its new premium...

Mark King suspended from WST following reports of suspicious bets

The World Snooker Tour (WST) has suspended Mark King following reports of irregular betting activity.An investigation covering the 48-year-old's 4-0 defeat against Joe Perry...

Chelsea could move grounds as the club eyes Stamford Bridge upgrade

Premier League side Chelsea is looking into building a new stadium that would leave the team without a home ground for the next four...

Argentina gives free access to nation’s friendlies in March

The government of Argentina has published an official decree allowing for the free-of-charge broadcasting of all friendlies of the men’s national football team. A newly...

Kevin De Bruyne inks endorsement deal with McDonalds

Manchester City’s Kevin De Bruyne has signed an endorsement deal with McDonalds, which will see the Belgian midfielder appear in various marketing campaigns in...

Michael Jordan in “serious talks” to sell Hornets majority stake

Michael Jordan is reportedly looking into selling his majority stake in NBA franchise the Charlotte Hornets. ESPN’s Senior NBA Insider Adrian Wojnarowski revealed that the...

Atlético Madrid bags new official sponsorship with AVIS deal

Spanish football club Atlético Madrid has attracted a new sponsor for the next three seasons of LaLiga after signing with rent-a-car firm AVIS. According to...

ASPIRE to launch world’s largest autonomous racing league in Abu Dhabi

ASPIRE has announced the launch of the world’s largest autonomous racing league to be hosted in Abu Dhabi on the Yas Marina Circuit. The first...

TikTok and MLS sign brand-boosting partnership deal

Social media platform TikTok has become the latest media content partner of the MLS in a deal that will see both brands receiving fueling...

Caliente scores with Mexico’s El Tricolor ahead of the 2026 World...

Calipay-owned Caliente.mx has become a ‘key commercial partner’ of Mexican football after the brand signed its biggest sponsorship deal yet. The partnership was announced at...