Matchroom brand launches new media arm venture
Matchroom has launched its own independent media production arm called Matchroom Media, which will become the home to production of live events, original documentaries...
AIGF leaders join SBC Digital India’s high-level speaker line-up
The All India Gaming Federation (AIGF) is set to play a central role in this week’s SBC Digital India conference and exhibition, where the...
PGA of America selects Southern Hills as Bedminster replacement
The PGA of America has chosen the Southern Hills Country Club as the replacement course for the 2022 US PGA Championship.The venue in Tulsa,...
PGA Tour and Peacock to launch second-screen betting broadcast
The PGA Tour and the NBC network’s Peacock sports streaming channel will debut a second-screen betting broadcast in 2021.Australian betting operator PointsBet is also...
McGregor dominates social rankings despite first career KO
Conor McGregor’s return from retirement at UFC 257 at the weekend garnered 22.7 million engagements, according to new statistics released by Nielsen Sports.Although the...
Peacock slams WWE broadcasting rights deal
NBC Sports’ new streaming network Peacock has secured the exclusive broadcasting rights to all World Wrestling Entertainment (WWE) events.In a major milestone for US...
Konami inks AFC licensing rights and sponsorship agreement
Konami has secured the global sponsorship and licensing rights for the Asian Football Confederation’s (AFC) 2021/24 cycle in an agreement brokered by Football Marketing...
Betway and MIBR extend sponsorship arrangement
Online sportsbook and casino Betway has renewed its sponsorship agreement with Brazilian esports organisation MIBR.This is the fourth year in a row in which...
Sky NZ pens ARG and SMAC broadcasting rights deals
Sky NZ will bring Australian motorsports to the television screens of New Zealand motor racing fans as part of a new agreement.The deal with...
The Premier League’s most obscure partnerships of 2020/21
From mattress manufacturers to pillow partners, the Premier League has it all this season. The 20 clubs across the top tier have certainly thought...