NBA, MLB and NHL launch safer betting campaign with bookmaker backing
Three of the four major US sports leagues have launched a new safer gambling campaign, titled ‘Never Know What’s Next’, in partnership with a...
Oakland A’s to park up at Bally’s venue in Vegas relocation
Oakland Athletics have been approved to build a new ball mark on the site of the Tropicana Las Vegas Casino and Resort after the...
Miami Marlins teams up with TicketRev for an ‘innovative ticket experience’
Live event ticketing platform TicketRev has announced its first professional sports partnership with the MLB’s Miami Marlins, offering fans new ways to buy game...
Jackpocket enters Massachusetts stage with “historic” Red Sox deal
Major League Baseball (MLB) team Boston Red Sox has signed a multi-year partnership with US lottery app, Jackpocket. As part of the deal, Jackpocket becomes...
Report: ESPN hold talks with NFL, NBA and MLB over network...
In what could prove to be a significant moment for the US sports broadcasting industry, CNBC has revealed that Disney and its subsidiary company...
MLB launches ‘first-ever’ virtual professional sports ballpark
Major League Baseball (MLB) has announced a new web3 activation that will offer ‘immersive and engaging’ experiences for fans across the globe.A new, all-virtual...
Cleveland Guardians sign Marathon as inaugural MLB sleeve partner
Major League Baseball (MLB) side The Cleveland Guardians have announced their first sleeve partnership with Ohio-based Marathon Petroleum Corporation (MPC).As part of the deal,...
MLB starts efforts to unlock new players’ marketing opportunities
Major League Baseball (MLB) has begun working with the MLB Player Association (MLBPA) to increase player visibility with various third-party agreements and sponsorship deals.The...
MLB and US Integrity renew partnership after “successful first season”
Sports wagering monitoring service US Integrity has announced that it will continue its partnership with Major League Baseball (MLB) following what both entities labelled...
Oakland Athletics latest team to relocate to Las Vegas from Bay...
The Oakland Athletics will be leaving the Bay Area after 55 years to relocate to Las Vegas after confirming an agreement to purchase a...