Sportradar bolsters legal team with McCreary hire

Sportradar has appointed Lynn S. McCreary as the data collection and analytics firm’s new Chief Legal Officer. McCreary, who brings over three decades of experience...

Cincinnati Reds secure WynnBET sponsorship tie-up

WynnBET has announced a new tie-up with Major League Baseball (MLB) franchise the Cincinnati Reds. Previously, WynnBET had secured agreements with the Memphis Grizzlies, Detroit...

Action Network finalises multi-platform MLB tie-up

Sports media company The Action Network has linked up with Major League Baseball (MLB) in a new multi-platform content partnership. As part of the collaboration,...

MLB rolls out NFTs with Candy Digital

Major League Baseball (MLB) has capitalised on the growing market of non-fungible tokens (NFTs) via a deal signed with digital collectibles company Candy Digital. On...

Ralph Lauren secures multi-team MLB sponsorship deal

Designer fashion company Ralph Lauren has secured a sponsorship arrangement with Major League Baseball (MLB), featuring three collections involving products from four teams.  The Chicago...

Sportradar cements US presence with Synergy Sports acquisition

Sportradar has entered into a definitive agreement to acquire US-based sports technology and analytics firm Synergy Sports. Strengthening its position in the US market, Sportradar...

David Levy joins Genius Sports as company Chairman

US sports and entertainment figurehead David Levy has been named as Genius Sports Group's new company Chairman. Levy previously served as President of Turner Broadcasting, where...

MLB and Bally’s ink new multi-year partnership agreement

Major League Baseball (MLB) has chosen casino operator Bally’s Corporation as its official sports betting partner in a multi-year tie-up. Through the agreement, Bally’s will...

MLB forges multi-year agreement with Citrix Systems

Major League Baseball (MLB) has expanded its sponsorship portfolio via an agreement with Citrix Systems, naming the firm as its official workspace and app...

MLB’s San Diego Padres links with Tappit for contactless solutions

The Major League Baseball’s (MLB) San Diego Padres has linked with mobile payment firm Tappit to ensure a safe and seamless return to Petco...