San Francisco 49ers extend Levi Strauss deal ahead of Super Bowl...
Levi Strauss has secured a 10-year extension to its partnership with San Francisco 49ers which will see the clothing brand continue to hold stadium...
Report: NFL in “advanced talks” over ESPN equity stake
The NFL is edging nearer to acquiring an equity stake in ESPN which would see the league’s in-house media assets controlled by the US...
Peacock: NFL’s AFC Wild Card game “most streamed US live event”...
History was made during last weekend’s NFL Wild Card Weekend as Peacock announced that the AFC Wild Card game was the most-streamed live event...
Spurs and Bayern to host NFL teams for 2024 international games
The NFL has confirmed the host venues for its 2024 International Games, which will see four franchises play fixtures in London, England, and Munich,...
Amazon’s Thursday Night Football NFL coverage up 24%
Amazon’s Thursday Night Football (TNF) NFL coverage has seen a 24% surge in viewership from the previous year. Currently in the second year of its...
NFL confirms LA Super Bowl 2027 and first game in Brazil
The NFL made two big announcements regarding its future fixture lists this week, most notably detailing plans to make its South American debut via...
Baltimore Ravens enlists Shift4 to power in-stadium payments
The NFL’s Baltimore Ravens has announced that integrated payments company Shift4 will power payments for fans of the team throughout the M&T Bank Stadium. Services...
Nationwide continues to sponsor the NFL Walter Payton Man of the...
The NFL and Nationwide have announced a multi-year renewal of their partnership that sees the financial institution continue to present the Walter Payton NFL...
Sportradar signs media deal with Canadian market leader Sportsnet
Sportradar’s standing in the Canadian sports media space was significantly boosted this week when the Swiss firm put pen to paper on a deal...
Sky Sports to broadcast US college football & basketball games
Sky Sports will be broadcasting NCAA College Football and Basketball games through a partnership with ESPN. The UK sports broadcaster will show live games from...