NHL confirms Sara Slane appointment
The National Hockey League (NHL) has announced the appointment of Sara Slane, as the league's new consult.Taking up her new role, Slane will advise...
Sportradar partners with SportsGrid for 24-hour network
Sportradar has unveiled a new partnership with SportsGrid as the pair debut a free, 24-hour network dedicated to the sports betting audience.
The exclusive partnership combines...
The future of sports betting sponsorships in the US
There are big changes coming in the world of sports betting across the United States of America. In what will see the implementation of...
NHL strikes new partnership with MassMutual
The National Hockey League (NHL) has announced a multiyear partnership with Massachusetts Mutual Life Insurance Company (MassMutual).The partnership, which builds on MassMutual's role...
Betting on Sports America hits major leagues with sporting delegates
Teams from all of the major professional sports leagues across the US are flocking to Betting on Sports America, the biggest dedicated sports betting...
Is Trudeau edging closer to backing Canadian sports betting?
Pressure has recently mounted on Canadian Prime Minister, Justin Trudeau to follow the lead of the US and legalise single sports betting, it’s a...
NHL makes ‘power play’ with extension of Snapchat deal
The NHL has agreed a new multi-year partnership with Snapchat to add more ice hockey content to the mobile app.The league’s Snapchat channel will...
NHL elevates fan experience with NextVR partnership
The National Hockey League (NHL) has partnered with NextVR to enhance its fan viewing experience, with virtual reality.In association with Disney Streaming Services,...
NHL edges closer to introduction of player tracking technology
The prospect of player tracking becoming a permanent feature in future NHL games edged closer last week as the league introduced real time player and puck tracking in...
NBC nets rights extension with Chicago’s Bulls, Blackhawks and White Sox
NBC Sports Chicago and the White Sox, Bulls and Blackhawks have confirmed a multi-year media rights deal that provides NBC Sports Chicago with exclusive...