Chelsea FC has partnered with DreamSetGo, which has become the first-ever official Indian fan experience partner of the club.
In a bid to help bring Blues supporters in India closer to the team, the partnership will provide fans with increased access to VIP matchday hospitality at Stamford Bridge, private meet-and-greet sessions, VIP stadium tours, signed merchandise and chances to attend first-team training.
“We are proud to partner with DreamSetGo and bring Indian fans closer to the club through truly unique experiences,” commented Chelsea’s Chief Executive, Guy Laurence.
“India is home to millions of Chelsea fans and we aim to leverage DreamSetGo’s expertise to devise bespoke tours for the ever-growing fanbase in the region.”
The sports travel platform promises to offer ‘amazing’ experiences specifically for younger Chelsea fans in India, with a chance to travel to the training ground in Cobham and take part in training sessions led by Chelsea Foundation coaches.
Monish Shah, Co-Founder and Chief Business Officer at DreamSetGo, noted: “We are thrilled to be the Official Indian Fan Experience Partner of Chelsea FC, one of the world’s most famous football clubs.”
Additionally, companies in India will be able to make use of incentive trips and board meeting experiences at the home of the Premier League side – Stamford Bridge.
“This partnership marks our first with an English football club and we look forward to curating unforgettable experiences taking fans and travellers through the fascinating stories of the club,” added Shah.
In recent months, Chelsea partnered with Parimatch Tech which also included fan engagement opportunities. This agreement sees the firm creating ‘exclusive matchday experiences’ for fans throughout the current 2021/22 season.
Other sponsorships of the top-flight side include grocery delivery service Zapp, accommodation search platform Trivago and digital inventory management firm Horizm.