Kindred and Rangers focus on 0% revenue from harmful gambling
Kindred Group will continue its partnership with the Rangers to focus on safer gambling for the new 2023/2024 season. Both sides have revealed the new...
Sean Bowen to sport Coral logo as latest brand ambassador
Jump jockey Sean Bowen has been announced as the latest racing brand ambassador at Coral.The British bookmaker will give its customers ‘exclusive insights’ into...
Sky Bet and EFL agree five year extension
Betting operator Sky Bet has managed to secure five more years of title partnership with the English Football League (EFL).Under the new deal, Sky...
CBS Sports joins forces with HYPE to drive ‘new tech in...
Sports innovation hub HYPE Sports has joined forces with CBS Sports to create ‘new technologies’ for the American media network and its coverage of...
Wolves and AstroPay extension to deliver new fan rewards
Wolverhampton Wanderers has extended its partnership with payments company AstroPay eyeing new ways to reward its fans. As part of the extension, AstroPay will continue...
Sheikh Jassim makes last-ditch bid to secure 100% of Manchester United
Manchester United have been given until this Friday to decide on a fifth and seemingly final bid made for the club by Qatar’s Sheikh...
Highmark keeps 2026 naming rights over Buffalo Bills new stadium grounds
National Football League (NFL) team Buffalo Bills has confirmed that it will continue its business relations with Highmark Blue Cross Blue Shield from 2026...
Report: NHL sponsorship revenue soars by 21%
National Hockey League (NHL) teams saw great success when it pertained to their sponsorship revenue, rising by 21% over the course of the 2022-23...
FUN88 extension highlights ‘commercial ambition’ of Newcastle United
Newcastle United has named FUN88 its official Asian betting partner in a multi-year deal from the 2023/2024 season onwards.The gambling brand is moved from...
Saudi Arabia begins sports clubs’ privatisation process
Prince Mohammed bin Salman bin Abdulaziz Al Saud, the Prime Minister of Saudi Arabia, has initiated the process of privatisation for sports clubs in...