188BET clutches official F1 Asia sponsorship
Formula One (F1) has announced that a five-season agreement has been reached with 188BET which sees the operator named as the Official Asia Sponsor...
McLaren laps Williams with Unilever unveiling
British Formula One (F1) team McLaren has unveiled a multi-year technical partnership with Unilever, long-time Williams sponsor, which sees the company join the outfit from the start...
BT and Ateme set to tackle piracy in latest deal
BT, the UK telecoms operator has announced it has partnered with video infrastructure company Ateme in a move that is set to combat the...
Catapult boosts LatAM portfolio with DIMAYOR league wide deal
The Division Mayor del Futbol Profesional Colombiano (DIMAYOR), the organisers of the top two professional football leagues in Colombia, has announced it will be...
BoxNation combines with Premier Sports to elevate UK boxing coverage
BoxNation has united with Premier Sports as part of a new combination that will seek to elevate boxing coverage in the UK, offering both...
Eleven Sports extends Cage Warriors partnership
Eleven Sports is set to broadcast live coverage of Cage Warriors events in Belgium, Luxembourg and Italy until 2021 following the announcement of a...
Brooklyn Nets signs suite deal with Palladium Hotel
A season-long partnership has been announced between National Basketball Association (NBA) franchise the Brooklyn Nets and Spain-based hotel chain the Palladium Hotel Group.The deal,...
Hockey Canada extends TSN and RDS deals
Hockey Canada, the national governing body for ice hockey, has announced a long term extension to its domestic broadcast deal with pay-TV networks TSN...
SNP putt hole-in-one with DeChambeau partnership
Five Time PGA Tour winner Bryson DeChambeau is set to become a brand ambassador for SNP after the software and consultation company announced a...
Ascot pens marketing agreement with HBA Media
Ascot Racecourse has announced it has signed a five year agreement with the preeminent international horseracing media rights agency, HBA Media.The deal, which will...