AstroPay deepens presence in sports with Club Universidad de Chile sponsorship
AstroPay has signed a sponsorship deal with Primera División side Club Universidad de Chile (La U) which will supply fans of the team with...
Fanatics moves ‘extensive’ US sports retail business to Europe with LaLiga...
Sports merchandise retailer Fanatics has signed a new manufacturing and distribution deal with Spain’s LaLiga. Under the agreement, a new official online LaLiga store will...
Villarreal CF and Joma expansion focuses on sustainability
LaLiga team Villarreal CF has extended its brand deal with Joma for the next four seasons - a continuation of a partnership that started...
LaLiga unlocks more ‘interactive experiences’ through Play Anywhere partnership
Spanish LaLiga has signed a new agreement with fan interactive experiences provider Play Anywhere Holdings to develop ‘captivating’ live games streams, video on demand...
Fanatics finalise Fexpro acquisition as it eyes LatAM expansion
Fanatics has finalised the acquisition of licensed sports apparel wholesaler Fexpro as the latest step in its growth strategy. The digital sports platform has stated...
RCD Espanyol chooses Stage Front as stadium naming rights partner
RCD Espanyol has secured a new title partnership with Stage Front for the naming rights of its stadium in the outskirts of Barcelona. Stage Front...
United Airlines logo lands on front of Wrexham shirt
United Airlines are the new front-of-shirt sponsor of Wrexham AFC, with the firm’s logo being placed on the club’s home, away and third shirts. The...
LA Lakers to keep ‘Crypto.com Arena’ name
As Crypto.com shuts down its institutional exchange in the US, the company said that it will remain in charge of the Los Angeles Lakers’...
Kindred and Rangers focus on 0% revenue from harmful gambling
Kindred Group will continue its partnership with the Rangers to focus on safer gambling for the new 2023/2024 season. Both sides have revealed the new...
Sean Bowen to sport Coral logo as latest brand ambassador
Jump jockey Sean Bowen has been announced as the latest racing brand ambassador at Coral.The British bookmaker will give its customers ‘exclusive insights’ into...