STS ambassador Peter Schmeichel announced for iGB Affiliate London
STS ambassador Peter Schmeichel will be present at iGB Affiliate London next month, discussing the sportsbook’s ‘Bet with the leaders’ campaign.The former Manchester United...
Tata upgrades sports broadcasting with 4k boost
Technology firm Tata Communications has collaborated with Net Insight to offer sports broadcasters a 4k delivery boost.The partnership will help meet growing bandwidth demands...
Argentine Football Association strengthens commercial revenue with McDonalds
McDonalds has extended its relationship with the sporting world after being announced in a digital partnership with the Argentine Football Association (AFA).The agreement, which...
PSG on cloud nine with Qatar Airways sponsorship
Paris Saint-Germain has strengthened its ever growing portfolio of sponsorships by securing Qatar Airways as its new Official Airline Partner.The deal will last three...
Gareth Bale becomes football’s latest esports owner
Real Madrid player Gareth Bale has announced the launch of his own esports organisation, Ellevens Esports.The forward has teamed up with 38 Entertainment, with...
Racing Point to be renamed Aston Martin Formula 1 in 2021
Aston Martin Formula 1 will replace Racing Point from 2021 as part of a new investment deal involving Lawrence Stroll and the car manufacturer.Confirmation...
Racing Post deepens engagement with Spotlight Sports Group rebrand
Racing Post has announced that it is rebranding as Spotlight Sports Group, as it seeks to elevate its content offering.Spotlight Sports Group includes four...
Stats Perform strikes exclusive global data partnership with MLS
Stats Perform has added to its portfolio of partners after securing a deal with Major League Soccer (MLS).As part of the agreement, Stats Perform...
AS Roma plays its cards right with blockchain game Sorare
AS Roma has deepened its expansion into blockchain uniting with the digital trading card app Sorare.The application allows users to buy, sell or trade...
QPR names BetUK as new official betting partner
Championship side QPR has named BetUK as its official betting partner for the remainder of the season.As part of the agreement, BetUK’s logo will be...