McLaren flys high with FAI Aviation Group partnership
McLaren Racing has announced a multi-year partnership with FAI Aviation Group starting in the 2020 Formula 1 season.The deal sees the aircraft solutions’ logo...
The esports report – U.S. Air Force sponsors CoD league and...
From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This edition takes a look at 100 Thieves' new...
Millwall confirms MansionBet as official partner
EFL Championship club, Millwall FC has announced MansionBet as its official betting partner.As per the deal, the online sportsbook’s logo will appear on the...
PSG embraces cryptocurrency with CoinCasso deal
Paris Saint-Germain has signed a multi-year deal with cryptocurrency exchange platform CoinCasso, becoming an official partner of the club in all markets outside of...
BoyleSports renews Irish Grand National sponsorship
Strengthening its commitment to racing, Irish independent bookmaker BoyleSports has renewed its sponsorship agreement for the Irish Grand National, extending the deal for a further...
HRI figures show growth to racing sponsorship in 2019
Corporate sponsorship and contributions to prize money by racecourses has continued to rise in Ireland, according to new figures released by Horse Racing Ireland...
Paddy Power heightens efforts to ‘unsponsor football’
Newport County and Macclesfield Town’s League Two clash will be Paddy Power’s second ‘Unsponsored Derby’ as part of its Save Our Shirt campaign.Both Newport...
Football’s links to betting will be key to ‘imminent’ review of...
The UK Minister for Sports and Digital (DCMS), Nigel Adams, has emphasised that ‘football’s link with betting’ will shape a major part of the...
Chelsea becomes 5G-enabled in new shirt sponsorship with Three
Chelsea FC has announced a new three year shirt sponsorship with mobile network Three, which allows Stamford Bridge to become 5G-enabled.The British Telecommunications firm’s...
NBC deepens Tokyo 2020 mobile engagement with Snapchat extension
The NBC has affirmed its focus on mobile engagement at the Tokyo 2020 Olympic Games, announcing an extension to its partnership with Snapchat.The collaboration will...