Relevent Sports Group announces new LaLiga-Serie A Cup
The creators of the International Champions Cup, Relevent Sports Group, has launched another new pre-season friendly tournament which is set to be added to...
EWE Baskets Oldenburg confirms network of new partners
Following the decision to launch its own NBA 2K side in 2018, German Basketball Bundesliga side EWE Baskets Oldenburg has confirmed several new partnerships...
Aston Villa announces BR88 as debut sleeve sponsor
Ahead of the club's return to the Premier League next season, Aston Villa has secured its first ever official sleeve sponsor.The midlands side has unveiled a...
LFP delivers naming rights deal between Uber Eats and Ligue 1
French Soccer Professional Football League (LFP) has confirmed a new naming rights deal between Ligue 1 and Uber Eats, which will commence from the...
Watford cashes in on crypto with Sportsbet.io
Watford F.C. has scored a new sponsorship deal with online operator Sportsbet.io, with the deal expected to be ‘the largest in Watford’s history’.The three-year agreement will see...
Parimatch strengthens esports presence with Team Spirit deal
CIS region online bookmaker Parimatch continues to strengthen its brand exposure across the esports industry after signing a new six-month deal with Team Spirit....
VBET strikes partnership with Gunners ahead of new season
Arsenal FC has confirmed VBET as its Official Betting and Gaming Partner in a three-year deal which will run up until the 2022 season.Activating...
Barcelona strengthens partnership with Konami
Spanish La Liga champions, FC Barcelona has confirmed a new global partnership agreement with Konami.The deal will see the digital entertainment firm behind the Pro...
Casadeapostas.com partners with host of Brazilian Série A sides
Casadeapostas.com has expanded its sponsorship portfolio in Brazilian football, partnering with Campeonato Brasileiro Série A sides Bahia, Botafogo, Cruzeiro and Santos.
The partnerships, which were...
Dean Akinjobi, Football Media – Building on the growth of the...
The Women’s World Cup drew record viewing figures during its opening weekend, with England’s victory over Scotland going down as the most watched women’s...