Brentford signs up The Turmeric Co in season-long sponsorship

Newly promoted Premier League club Brentford has penned a season-long partnership with The Turmeric Co. Marking the West London side’s first season in the top-flight...

BBC attracts 20.6 million record audience as England progress in Euro...

England’s historic victory over Germany in the last-16 knockout stages of the 2020 UEFA European Championships drew in a record UK audience of the...

UEFA to allow sleeve sponsors in club competitions

UEFA will allow teams competing in its club competitions to wear sleeve sponsors from next season, under the amended rules outlined by the European...

Karate Combat lands on Eurosport linear network

Pan-European sports network Eurosport has finalised a broadcast arrangement with Karate Combat, which will bring the third season of the full-contact karate competition to...

Spark Sport dislodges Sky NZ as UEFA broadcaster

Streaming service Spark Sport has picked up the rights to UEFA club competitions in New Zealand. In replacing Sky New Zealand as the country’s broadcaster,...

Irish racecourses could see capacity limit increase

Irish racecourses could see capacity limits rise, as Galway’s Ballybrit Race Track reportedly develops plans to increase the number of spectators ahead of this...

Portugal’s Euro 2020 exit draws in record viewing audience

Portuguese commercial network TVI posted record viewing figures as the national team bowed out of the 2020 UEFA European Championships, falling to defeat against...

FC Schalke 04 enlists Betway as new premium partner

Bundesliga club FC Schalke 04 has inked a sponsorship agreement with online betting operator Betway. Under the terms of the deal, the operator will have...

Russian Grand Prix given new home in St Petersburg

Formula One has announced that the Russian Grand Prix will move from Sochi to St Petersburg from 2023. The Autodrom Igora Drive, which has been...

Sporting links with Betano ahead of 2021/22 season

Sporting Clube de Portugal has named Kaizen Gaming sportsbook brand Betano as the Primeira Liga team’s new premium sponsor ahead of the 2021/22 season. European...