IMAFF takes World Championships to Europe as Serbia gains hosting rights

The International Mixed Martial Arts Federation (IMMAF) has announced that the 2022 IMMAF World Championships will be hosted by Serbia. Under a deal with the...

MLS’ Sebastian Giovinco becomes BET99 ambassador

Toronto FC star Sebastian Giovinco has penned an agreement to become a brand ambassador of online sports betting and casino platform, BET99. The partnership will...

Fury vs Chisora Heavyweight Championship fight sponsored by Betfred

The upcoming World Heavyweight Championship fight between Tyson Fury and Derek Chisora at the Tottenham Hotspur Stadium has secured Betfred as a main sponsor. Taking...

Betfair and Press Box PR ‘world first’ horse race predicts World...

Press Box PR has partnered with Betfair in organising a horse race to predict the winner of this year’s FIFA World Cup - the...

RGM extends Roger Lewis’s position as Chair until October 2023

Chair of Racecourse Media Group (RMG) Roger Lewis has secured an agreement to continue in his current role, assisting the group’s transition to a...

Glazers reveal ‘thorough evaluation’ as Man United sale considered

Manchester United owners the Glazer family have revealed that they are considering selling the Premier League club. As they look to ‘explore strategic alternatives’, the...

Bennetts ‘most dedicated title sponsor’ of British Superbike Championship

The British Superbike Championship has extended its title partnership with BikeSocial’s parent company, Bennetts, by a further three years. Heading into its 12th year in...

FIFA secures Betano as the first World Cup betting partner

FIFA has formed a deal with Betano, the sportsbook brand of multinational operator Kaizen Gaming, which becomes the first official betting partner of the...

Flutter says World Cup betting levels may surpass 2018 with £300m...

As the 2022 FIFA World Cup gets underway, Flutter Entertainment has confirmed that the Qatar-based competition is set to be its most popular betting...

Bojoko’s Jussi Viljanen: Key ingredients for affiliate success during the World...

Every time a major sporting event comes around, the world of betting advertising heats up. The FIFA World Cup. The Super Bowl. The Champions...