Betsson bolsters Colombian connection with René Higuita

Betsson Group has unveiled former Colombian goalkeeper René Higuita as a brand ambassador in a move to further strengthen its presence in LatAm.Higuita joins...

Everton sale stalls as Friedkin Group withdraws bid

Everton FC’s sale takes another twist after The Friedkin Group announced it will no longer pursue the acquisition of the club ahead of the...

New sponsorship opportunities beckon for UEFA Women’s football

UEFA has appointed Two Circles as the exclusive sponsorship agency for women’s football across the continent to unlock new opportunities and revenue streams. The agreement...

On Location to provide premium hospitality as partner of 2026 FIFA...

Premium hospitality company On Location has been selected by FIFA to become the official hospitality partner of the 2026 FIFA World Cup. The company intends...

Atlético de Madrid enhances stadium with LG’s 360-degree design

Atlético de Madrid has announced a deal with LG Electronics in a bid to transform the Cívitas Metropolitano into one of the best global...

Stevin Smith joins EPIC’s lived experience mission

As the US betting industry continues to expand, concerns around the impact of problem gambling have grown with it. Responsibility has become a core...

Chelsea offers Skrill awareness opportunity in pre-season initiative

Chelsea FC has name Paysafe’s digital wallet Skrill as an official pre-season tour partner.As per the agreement, Skrill will serve as the presenting partner...

The esports report – IOC taps Saudi expertise for Olympic Esports

From sponsorships to industry-wide announcements, Insider Sport has you covered when it comes to the world of esports.This week’s edition highlights the latest developments...

Bay and Iger reach deal for controlling stake in Angel City...

Angel City FC is set to become the most valuable women’s sports enterprise in the world as the club’s takeover by Willow Bay and...

IMG Arena takes charge of Cricket South Africa global data distribution

Cricket South Africa (CSA) is looking to maximise its exposure via a data rights deal with IMG Arena, the sports data and streaming division of...