1190 Sports elevates Brasileirão coverage in Europe 

1190 Sports has announced new distribution agreements with DAZN in France and Spain’s LaLiga+, which give Brazil’s football league Brasileirão additional exposure in these...

Kansas City Current signs stadium naming rights deal with CPKC

National Women’s Soccer League (NWCL) club Kansas City Current has reached an agreement with railway company CPKC for the naming rights of the team’s...

beIN SPORTS wins AFL broadcasting rights for the MENA region

Sports entertainment group beIN Media, through its flagship sports network beIN SPORTS, has secured the media rights to broadcast the inaugural African Football League...

Tennis Channel brings Sportradar onboard for a DTC streaming overhaul 

Tennis just became more accessible after American cable network Tennis Channel selected Sportradar as its partner of choice to power its tennis streams. Sportradar will...

Ex-Basketball Player Raimonds Elbakjans to Spotlight Street Sports at SBC Summit...

Raimonds Elbakjans, former Latvian basketball player and the visionary behind the youth culture and street sports initiative Ghetto Games, will delve into the boundless possibilities...

Bet McLean confirms new sponsorship with Linfield FC 

Gambling operator, Bet McLean, has confirmed a new  sponsorship deal with Linfield FC.The extended partnership will see the bookmaker’s brand on both the first...

SIS expands racing content in Poland

SIS (Sports Information Services) has expanded the reach of its horse and greyhound racing content through a new collaboration with Polish operator BETTERS.The launch...

FC Barcelona and Spotify agree unique Rolling Stones El Clásico activation 

As part of the club’s partnership with Spotify, FC Barcelona has confirmed a special shirt for the upcoming El Clásico on 28 October.The jersey...

AC Milan nets new official foreign exchange partnership 

AC Milan and Corpay have come together in a new collaboration that sees the payments firm become the Official Commercial Foreign Exchange Partner of...

Serie A rights remain short of previous years as DAZN and...

The value of Serie A broadcast rights are edging up but remain short on previous years, according to a report by Bloomberg.Both DAZN and...