Two Europa Conference League games flagged over suspicious betting patterns
A report by The Athletic has revealed that two games from the early rounds of the UEFA Europa Conference League have been flagged over...
FOX Sports deepens Google Cloud partnership with gen AI capabilities
FOX Sports has linked with Google Cloud to unlock more from its sports broadcasting catalogue through Google’s generative AI tech. Thanks to Google Cloud’s Vertex...
Women’s Eredivisie increases coverage with Toto partnership
The Dutch Lottery body Nederlandse Loterij has revealed that its subsidiary sports betting brand Toto is now a principal partner of the Azerion Women’s...
Kaiyun Sports revealed as front-of-shirt partner of Nottingham Forest
Premier League side Nottingham Forest has unveiled a two-year partnership with Asian sportsbook provider Kaiyun Sports.As part of the front-of-shirt deal, the Kaiyun Sports...
ZAKSA celebrate STS as new sponsor ahead of Poland’s volleyball season
Polish bookmaker STS has been revealed as the latest sponsor of Polish volleyball team Grupa Azoty ZAKSA Kędzierzyn-Koźlea.The three-time Champions League cup holders and...
NASCAR and Sportradar extension looks to enrich fan experience
NASCAR has united with Sportradar to announce a four-year extension of their long-term media data rights partnership.As a result of the deal, betting data...
LigaPro highlights concerns over Ecuador’s new Lasso-backed betting prohibition
Ecuador’s top-flight football competition LigaPro has stood against the ‘Organic Law on Communications’ bill that is backed by Ecuadorian President Guillermo Lasso.The bill, which...
Southampton FC nets new sleeve sponsorship
Southampton FC has revealed its new official sleeve partnership with Hampshire-based freight shipping company Mairon Freight UK. With over 25 years of experience in the...
Logan Paul’s Prime continues sponsorship push with Haaland
Manchester City forward Erling Haaland has become the latest face of PRIME Hydration - the beverage line launched by media personalities Logan Paul and...
Juventus taps into growth of women’s football with new partnership
Juventus FC has announced female lifestyle magazine Fem as the new front-of-shirt sponsor of its women’s team.News about the partnership was announced just ahead...