FIFA completes broadcast cycle for 2026 World Cup
FIFA has distributed the media rights to the 2026 FIFA World Cup in the Nordic territories, establishing partnerships with a handful of public and...
Donald Trump’s Bedminster course loses PGA golf championship
The PGA of America has voted to terminate an agreement to stage the 2022 PGA Championship at Donald Trump’s Bedminster course, President Jim Richerson...
Saracens secures longevity with StoneX sponsorship
RFU Championship side Saracens Rugby Club has unveiled StoneX Financial Ltd as its new main sponsor, after cutting ties with Allianz last year.
The north...
Ajax extends sponsorship agreement with Ziggo
Dutch Eredivisie side AFC Ajax has extended its agreement with long-term primary sponsor Ziggo.
The agreement with the telecommunications firm was initially meant to expire...
Australian government forms advisory council to safeguard sports
The Australian government has formed a new body, the Sport Australia Advisory Council, consisting of nine counsellors, to provide oversight and guidance on integrity...
Aston Martin F1 signs Cognizant in ‘landmark’ sponsorship deal
The Formula One team of iconic British auto-manufacturer Aston Martin has signed a multi-year title sponsorship agreement with Cognizant.
Aston Martin is set to return...
Tottenham Hotspur ‘Cinch’ first sleeve sponsor
Premier League club Tottenham Hotspur has signed online car seller Cinch as its first sleeve sponsor for the next five years.
Cinch, which is owned...
Shanghai begins work on global ‘esports capital’ facility
Designs for a new esports hub in Shanghai have been revealed, as work begins on the $900 million Shanghai International New Cultural and Creative...
MansionBet names Brian Hughes as new Horse Racing Ambassador
Champion jump jockey Brian Hughes has been chosen as the new Horse Racing Ambassador by online sportsbook MansionBet.
Hughes will be working closely with the...
Amanda Godson joins World Rugby broadcast department
Former IMG agency employee Amanda Godson has been named as World Rugby’s new Broadcast Operations Manager.
Godson previously held the role of Commercial Manager, Media...