The FAI unveils SportPesa as latest commercial partner
The Football Association of Ireland has announced a new partnership with SportPesa, the global technology and entertainment company.
The two-year-deal will see SportPesa, licensed in...
DAZN elevates advertising capabilities with DAZN Media launch
DAZN Group has stepped up its advertising capabilities, announcing that DAZN Media is to be the new entity responsible for the platform's global media partnerships.
The...
Sharing synergies and passion: West Ham United Women partners with ZO...
West Ham United Women’s team has agreed a new sponsorship deal with ZO Skin Health, which will see the brand become the team’s first...
Betway pots sponsorship deal with Gibraltar Open
Online bookmaker Betway has today announced that it will become the title sponsor for the Gibraltar Open, which will be the operator’s second major...
William Hill and Matchroom Boxing: “The key word is partnership, this...
In recent years, as British boxing has experienced immense growth, it’s produced some of the country’s most adored sports stars and iconic moments.
Throughout...
Raketech’s TVmatchen.nu switches onto Djurgårdens IF sponsorship deal
Raketech’s TVmatchen.nu has been unveiled as an official partner of the top flight Stockholm based football club Djurgårdens IF.
The partnership means the TVmatchen.nu will have...
Boston Red Sox strikes new partnership with MGM Resorts
Ahead of the upcoming MLB season, the Boston Red Sox has announced a new partnership with MGM Resorts International.
This partnership will see the...
England’s Lionesses score new partnership with Budweiser
England’s Lionesses have raised a toast to pale lager producer Budweiser, after it has signed a deal to become the official beer of the...
Gatorade lands Manchester City Women’s team deal
Gatorade has strengthened its partnership with Manchester City FC, becoming the Official Sports Nutrition Partner of the women’s team.
As part of the partnership, the women’s...
New York City FC strikes Mohegan Sun partnership
New York City FC has confirmed a new strategic partnership with Gaming and Entertainment venue, Mohegan Sun.
Together, NYCFC and Mohegan Sun aims to bring fans...