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Sponsorship
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Partners
Time to read: 3 min
Inter Miami signs crypto firm XBTO as debut shirt sponsor
September 17, 2021
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Latest News
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Rent-A-Car nets exposure in third-time UEFA sponsorship
September 17, 2021
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Partners
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Liverpool and Bayern sign Asia-facing deals with 188Bet
September 17, 2021
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Fan Engagement
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PointsBet aid Austin FC in first MLS promotional partnership
September 17, 2021
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Partners
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European Tour becomes latest tennis tournament to link with Betway
September 16, 2021
BREAKING
Partners
Time to read: 2 min
Juventus and Parimatch reiterate partnership commitment
September 16, 2021
NBA forms new entity to oversee African growth
BREAKING
Partners
Time to read: 2 min
Balkan League extends Delasport partnership
September 15, 2021
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Partners
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FC Porto links with Betano as firm secures sixth Portuguese partner
September 15, 2021
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North America
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New York Jets add to sports betting partner portfolio
September 15, 2021
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Partners
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Premier Sports secures sponsorship and media deal with UK top-flight ice hockey
September 15, 2021
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Partners
Time to read: 3 min
Three Premier League teams ink deals with Parimatch
September 13, 2021
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Partners
Time to read: 2 min
Lexus secures partnership with 2021 Davis Cup
September 10, 2021
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Partners
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Caesars land sports betting partnership with Baltimore Ravens
September 9, 2021
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Partners
Time to read: 3 min
Former Lioness Kelly Smith becomes debut BK8 female ambassador
September 9, 2021
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North America
Time to read: 2 min
New York Jets become first professional sports sponsee of Fubo Sportsbook
September 9, 2021
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UK
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Gunners gain new partnership with money transfer fintech
September 8, 2021
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Sponsorship
Time to read: 3 min
QPR sponsor: Championship deals ‘perfect’ for medium-sized businesses
September 8, 2021
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Fan Engagement
Time to read: 2 min
Facebook set as social media supplier of Rugby World Cup
September 8, 2021
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Spain
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Betway nets exposure through Atlético de Madrid partnership
September 7, 2021
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Partners
Time to read: 3 min
UEFA signs double tournament sponsorship deal with bwin
September 7, 2021
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Partners
Time to read: 2 min
Genius Sports to supply Caesars with NFL content
September 7, 2021
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Latest News
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Leeds United nets eToro partnership
September 7, 2021
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Europe
Time to read: 2 min
Betting.bet nets Dundee Stars sponsorship
September 6, 2021
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Featured Articles
Empty seats in stadium stands. Black and white photo without fans. Empty seats for sports spectators. Empty rows without spectator support. Importance of support from stands, no one came to game
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Features
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MIAMI, UNITED STATES - May 04, 2025: FIFA President Gianni Infantino, Footballer. Race day for the F1 Miami Grand Prix 2025. infantino
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Commercial
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Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026