LOSC Lille creates 1xBet partnership for African region

Lille Olympique Sporting Club (LOSC) has formed a deal with 1xBet, which becomes the Ligue 1 club’s regional partner in Africa. In a three-year agreement,...

Eibho becomes SD Eibar’s first shirt sponsor since 2021

SD Eibar of LaLiga 2 has signed an agreement for architectural solutions company, Eibho, to become the main sponsor of its first team.  Kicking off...

Rangers and EA Sports partner for an ‘interactive football experience’

Rangers FC has announced a multi-year partnership with EA Sports and FIFA. EA Sports will become the SPFL team’s exclusive official video game partner, whilst...

LaLiga broadcast to Mexican fans in Motorola partnership

LaLiga has formed a relationship with Motorola Mexico which will see the latter broadcast the sport to fans in Mexico.  Whilst the firm gains a...

Juventus extends ‘undoubtedly successful’ Bitget sleeve sponsorship

Juventus FC has strengthened its relations with crypto exchange platform, Bitget, which will continue as the club’s official sleeve partner for the 2022/23 season. The...

Man City and Highlight Games create premium branded games

Manchester City FC has formed a licence agreement with London-based video virtual sports firm, Highlight Games Limited.  The partnership sees the reigning Premier League Champions...

OpenBet enhances player props offering ahead of World Cup

As the FIFA World Cup 2022 nears, companies within the betting and gaming sector are continuing to build up their arsenals, including OpenBet and...

Chloe Kelly discusses Land Rover deal following commercial spike in women’s...

Lionesses’ Chloe Kelly has been offered a £2 million Land Rover sponsorship, according to reports. The Mail stated that Kelly’s contract is already in negotiations,...

Lincoln City suspends Chris Maguire following alleged betting misconduct

Chris Maguire has been suspended by Lincoln City after he was charged by the FA for breaching betting rules. Anyone involved in football from level...

FC Barcelona and Heura Foods give ‘new impetus’ to women’s football

FC Barcelona and Heura Foods have signed an agreement which sees the food brand become the partner of the Barça Women's team for the...