NFL and Nike agree new 10-year extension to help grow its...

The NFL and Nike’s long-standing partnership has been extended for a further 10 years in a new agreement that will see the sportswear brand...

Berlin the latest international city to gain an NFL game in...

The National Football League (NFL) has confirmed that a regular season game will be heading to Berlin, Germany next year. Berlin will become the first-ever...

IMG to continue building social media strategies for NHL 

The National Hockey League (NHL) has continued its partnership with IMG for the latter to extend its oversight of the league’s international social media...

PWHL fans gain access to streaming via FanDuel app

The Professional Women's Hockey League (PWHL) has named FanDuel as its official sportsbook partner and exclusive in-app streaming partner in the US.As part of...

PokerStars moves to up US visibility with Philadelphia Flyers deal

Philadelphia Flyers of the National Hockey League (NHL) has signed its first deal with a betting company in some time.The hockey team has announced...

MLB embraces data scouting with Sportradar partnership

Major League Baseball (MLB) has penned a deal with Sportradar, a Swiss-based international sportstech firm, to overhaul the way it approaches scouting.Sportradar will deliver...

Juan Mata confirms investment in new MLS team San Diego FC

Former Chelsea and Manchester United player Juan Mata has become an investor in the new Major League Soccer(MLS) team San Diego FC. Mata becomes the first active player to acquire a stake in...

NFL goes to Springfield in Simpsons-themed broadcast 

The NFL has announced plans to take a Monday Night Football game into the world of Simpsons in real-time for the second edition of...

MLBPA settles lawsuit with FanDuel over player rights

The MLB Players Association (MLBPA) has settled a lawsuit with sportsbook FanDuel concerning the use of player rights.The settlement follows a lawsuit filed by...

PWHL adds Prime Video to 2024/25 media partners list

Amazon Prime Video has further extended its sports portfolio with the addition of the Professional Women’s Hockey League (PWHL) in Canada.The online streaming service...