BetMGM strengthens NHL ties with Vegas Golden Knights renewal
The Vegas Golden Knights, one of the newest teams in the National Hockey League (NHL), has renewed its flagship betting partnership.BetMGM will continue as...
NFL Christmas games bring big ad sales to Netflix
Netflix has sold out all available in-game ad inventory for its two upcoming NFL games on Christmas day.FanDuel will be the exclusive pregame sportsbook...
Kyle Albrecht to spearhead MLS NEXT as new General Manager
MLS NEXT, the US youth soccer league, has appointed Kyle Albrecht as its new General Manager after serving a stint as Interim General Manager. Assuming...
NFL eyeing up Dublin fixture in next step for international series
Roger Goodell, NFL Commissioner, has mentioned the possibility of an international game held in Ireland as the league looks to significantly step up its...
2024 World Series most-watched series in seven years
The recent 2024 World Series, in which the Los Angeles Dodgers ran out winners in five games against the New York Yankees, became the...
Soccerment CEO: “We aim to transform how football stories are told”
High-level data is and will help transform sports both on-and-off the field, whether for on-field performance, player health and recovery and even adding new...
bet365 takes local sponsorship approach to US sports
UK-headquartered online sportsbook bet365 has signed a deal with Kroenke Sports and Entertainment (KSE) to sponsor the group’s two Colorado sports teams.The agreement will...
NHL renews long-standing military support partnership
The National Hockey League (NHL) has renewed its US partnership with the Navy Federal Credit Union, continuing a deal dating back over six years.Terms...
FanDuel takes over from Bally’s as Diamond Sports regional partner
FanDuel, one of the market leaders in US sports betting, has further strengthened its links to the country’s sports ecosystem via a deal with...
Genius Sports partners LA Rams in latest NFL push
Genius Sports has signed its latest US partner, putting pen to paper with Los Angeles Rams of the National Football League (NFL).The UK-founded sportstech...