NFL and MLB available on Peacock to view in VR via...
Viewers of NBC’s streaming platform Peacock will now be able to watch National Football League (NFL) and Major League Baseball (MLB) games through virtual...
Washington Commanders expected to be sold for $6bn to HBSE
Owner of the Washington Commanders Dan Snyder has agreed to sell the National Football League (NFL) franchise to Harris Blitzer Sports & Entertainment (HBSE)...
Fanatics renews contract with the Cleveland Browns
Digital sports platform and licensed sports merchandise provider Fanatics has secured an extension to its e-commerce partnership with the Cleveland Browns NFL team.Fanatics will...
YouTube begins its venture in the NFL with subscription model announcement
Subscriptions to watch National Football League (NFL) games next season on YouTube have been released on presale with a starting price of $249 for...
T-Mobile to provide MLB with 5G connectivity until 2028
T-Mobile has signed a deal with Major League Baseball (MLB) for six years that will utilise the carrier’s 5G network to enhance the fan...
MLB strikes Imagine deal for ‘unmatched’ baseball content
Major League Baseball (MLB) has signed a multi-year partnership with production company Imagine Entertainment for the creation of MLB-focused multimedia content.Founded by Director Ron...
YES Network launches primetime sports streaming subscription service
The Yankee Entertainment and Sports Network (YES) has released its latest subscription product where fans can enjoy some of the most anticipated sports matches...
PointsBet halts partnership with University of Colorado
Sports betting operator PointsBet USA has halted its collaboration with the University of Colorado at Boulder off the back of significant media scrutiny.The five-year...
MLB and Booking.com partner to ‘simplify’ the fan travel experience
Major League Baseball (MLB) has announced Booking.com as the official online travel partner of the league for the upcoming 2023 season. Both firms are engaged...
Fanatics agrees 10-year manufacturer deal with NHL
Sports outfitter Fanatics has signed a 10-year deal with the National Hockey League (NHL) to become its jersey manufacturer, replacing its predecessor Adidas. Commencing from...