Minnesota Vikings bolsters European engagement with Seven League
The Minnesota Vikings of the National Football League (NFL) has appointed Seven League to run it’s social media channels for the upcoming NFL season.As...
Atlanta’s Mercedes-Benz Stadium set for cashless future
Atlanta United's Mercedes-Benz Stadium has been confirmed as the first professional North American stadium to implement a cashless transaction and payments model.The model will commence on...
NFL deepens fan engagement on TikTok
The National Football League (NFL) has become the latest sporting organisation to partner with short-form mobile video platform TikTok.As part of the partnership, the...
Seneca seals partnership with the Buffalo Bills
NFL team, the Buffalo Bills has named Seneca Resorts & Casinos as its official casino partner.The deal, which was made by Pegula Sports & Entertainment, will commence with...
The Green Bay Packers strengthens relationship with Oneida Nation
The Green Bay Packers has strengthened its partnership with the franchise's official casino, Oneida Nation.The unique partnership follows alterations in NFL guidelines that allow...
MLS championship match returns to ABC
Major League Soccer’s (MLS) championship match will return to the ABC Television Network for the first time in over 10 years.The event, which will...
Credit One Bank deepens sports presence with Las Vegas Raiders
Technology and data-driven financial company, Credit One Bank has announced a new partnership with the Las Vegas Raiders, which will start in 2020.The partnership...
The USL nets ESPN extension
The United Soccer League (USL) has penned a new three-year rights agreement with ESPN.The agreement features broadcasting of the USL Championship and League One...
MLB strikes new data partnership with Swish Analytics
Major League Baseball (MLB) has unveiled a new partnership with U.S sports betting solutions provider, Swish Analytics.The multi-year partnership will see the San Francisco-based...
Philadelphia Union rolls the dice on Parx Casino partnership
MLS side Philadelphia Union has announced a new partnership with Pennsylvania based, Parx Casino.As part of the agreement, Parx Casino will be the presenting partner...