Championship club joins forces with gambling charity
Gambling harm reduction charity, Big Step, has signed a deal with Swansea City FC in what has been described as a “trailblazing new partnership”...
Crawford vs Brook to be broadcast live on Premier Sports 1
Terence ‘Bud’ Crawford’s upcoming welterweight title defence against former title holder Kell Brook will be aired live on Premier Sports 1 in the UK,...
UFC expands deal with Snapchat to deliver new short-form content
The Ultimate Fighting Championship (UFC) and Snapchat has extended its partnership, bringing viewers new and exclusive features and content via the multimedia application.Content from...
LeBron James’ company to tackle voter suppression in new Audible documentary
Lakers star LeBron James and Maverick Carter’s company, The SpringHill, have agreed a development deal with Amazon’s audio-streaming platform Audible.The ‘More Than A Vote:...
Mexican top flight side partners with EA Sports
Club Deportivo Guadalajara, which also goes by the nickname of Chivas, has joined with EA Sports to create digital content and promote the two...
La Liga becomes first European league to launch Twitch channel
La Liga has launched its very own Twitch channel, becoming the first European football league to sign up to the Amazon-owned streaming platform.The channel...
Betcris links up with Panamanian Baseball Federation
LatAm sports betting operator Betcris has added to its network of new sponsorships secured over the past year after signing a new partnership with...
Dugout to ‘boost’ media exposure for club sponsors with new product
Dugout has launched a cost-effective, new product which will guarantee clubs’ sponsors more media exposure and help grow their respective digital fan bases further,...
AC Milan boosts fan engagement with StarCasino.sport portal
Betsson AB’s online casino property StarCasino has unveiled its new, innovative AC Milan media portal, StarCasino.sport, on the back of the announcement that it...
Motorsport Network boosts ticketing operations with Travel Destinations acquisition
Motorsport Network’s subsidiary Motorsport Tickets has acquired UK-based firm Travel Destinations as the firm looks to broaden its operations in the space.As a result...