Manchester City deepens engagement with new OTT platform
Manchester City is seeking to heighten supporter engagement with the launch of its new streaming platform, which is now available to download worldwide.Designed for TV, the...
Engagement high as intriguing British Open beckons
The 148th British Open kicks off tomorrow at Portrush, with golf's oldest major inevitably peaking engagement amongst fans once again.We spoke to Oddschecker US' International...
iFollow scheme deemed a success in EFL survey
The introduction of the iFollow scheme has been praised by English Football League (EFL) supporters, according to a survey which was sent out to...
Santa Cruz FC elevates mobile app with Pinnacle partnership
Santa Cruz FC has united with online sports betting operator Pinnacle to becomes the first football club in Brazil to monetise its mobile application...
Football journalist Chris Williams on thriving fan engagement in Germany
Ahead of the new season, the German Bundesliga continues to maximise its efforts in terms of fan engagement, setting an example for the rest...
Lessons to be learnt from the Bundesliga
In Germany, they’ve been doing things right in their professional football setup for many years now. And it’s a quite simple approach they have...
Manchester City elevates preseason engagement with DAZN
Manchester City has teamed with DAZN to provide fans greater access to the club's preseason tour in Japan this summer.As part of the new...
EuroMillions Basketball League deepens fan engagement with PlaySight and Sportradar
The professional men’s basketball competition in Belgium, the EuroMillions Basketball League (EMBL) has united with sports technology platform PlaySight and Sportradar.
As part of the agreement, all EMBL games and associated...
Polish Ekstraklasa launches new platform for overseas fans
Polish premier league, Ekstraklasa is seeking to heighten its offering to fans based abroad, with the development of its newly launched streaming platform, Ekstraklasa.tv.
Diversifying...
Manchester United deepens commitment to Chinese engagement
Seeking to elevate engagement in China, Manchester United has announced the launch of new digital and physical immersive experiences in the region.Further strengthening its...