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Image of the ticketmaster home screen on a smartphone
BREAKING
Fan Engagement
Time to read: 1 min
Why sport should pay attention to the FTC’s Ticketmaster lawsuit
September 19, 2025
MELBOURNE AUSTRALIA - NOVEMBER 30, 2018: AFL Australian football league Australia.
38:48
BREAKING
Broadcasting
Time to read: 3 min
AFL follows Bundesliga with creator-led watchalong experiment
September 19, 2025
Old Trafford
BREAKING
Financial Results
Time to read: 4 min
Are padded seats the secret to Manchester United's record revenue?
September 18, 2025
The US debut of Baller League could be the spark American football fans have been waiting for.
02:36
BREAKING
Fan Engagement
Time to read: 4 min
Could the Baller League rescue FIFA’s US World Cup hype?
September 17, 2025
Partnership playbook logo
BREAKING
Features & Analysis
Time to read: 1 min
Partnership Playbook: L’Oréal, Ebury, Vodafone, Apollo Tyres and more
September 17, 2025
View of the Legends Charity Game. Image Credit: Soft2Bet
BREAKING
Features & Analysis
Time to read: 3 min
The Legends Charity Game: As it happened
September 16, 2025
Blurred background of a captivating view of an iconic boxing arena featuring a spotlight on the ring, surrounded by a large audience, capturing the excitement and energy of the event.
BREAKING
Boxing
Time to read: 4 min
Has Zuffa Boxing and Netflix proven a new model can work?
September 16, 2025
LEGENDS CHARITY GAME
BREAKING
Europe
Time to read: 8 min
Inside the Legends Charity Game build-up
September 15, 2025
Club World Cup
BREAKING
Broadcasting
Time to read: 4 min
Has the 2025 Club World Cup laid the groundwork for future success? 
September 12, 2025
SailGP
BREAKING
Broadcasting
Time to read: 11 min
How SailGP shifts the model beyond the waves
September 12, 2025
Partnership playbook logo
BREAKING
Latest News
Time to read: 1 min
Partnership Playbook: Betano, Hisense, and Ebury
September 10, 2025
Renovated Camp Nou delayed again
BREAKING
Features & Analysis
Time to read: 5 min
Camp Nou return delayed again - Why FC Barcelona are rushing for completion
September 10, 2025
Image of Ivo Georgiev
BREAKING
Fan Engagement
Time to read: 7 min
Q&A: Amusnet's Ivo Georgiev on the Legends Charity Game and turning visibility into impact
September 9, 2025
BREAKING
Features & Analysis
Time to read: 4 min
APT rules - Do Man City stand to make another £1bn?
September 9, 2025
WSL 2019 winners Arsenal women
BREAKING
Data
Time to read: 7 min
WSL opens with packed Emirates and new TV era
September 8, 2025
Skull pirate, online cyberattack, hack, threat and breach security symbol and man typing computer keyboard. Hands on laptop. Network, cyber technology and background abstract piracy concept.
BREAKING
Fan Engagement
Time to read: 1 min
How the biggest live sports piracy site just fell
September 4, 2025
Image of La Vuelta Stage 11 finish line
01:45
BREAKING
Cycling
Time to read: 5 min
Protest risk meets the finish line at La Vuelta
September 4, 2025
Partnership playbook logo
BREAKING
Features & Analysis
Time to read: 10 min
Partnership Playbook: Audi, Breitling, EA SPORTS and Google
September 3, 2025
Women's football
BREAKING
Fan Engagement
Time to read: 7 min
Women’s football moves beyond purpose to performance
September 3, 2025
Tip off at a WNBA match.
BREAKING
Comment
Time to read: 6 min
What the WNBA tells us about the future of fan engagement
September 1, 2025
Image of all the footballs used during Premier League Seasons
03:15
BREAKING
Football
Time to read: 6 min
Is the Premier League ready for the Puma era?
September 1, 2025
Image of a McLaren F1 car following the announcement of their Mastercard partnership
BREAKING
Diving
Time to read: 3 min
Mastercard’s naming deal puts McLaren on the front line of F1’s tech-finance arms race
August 28, 2025
Partnership playbook logo
BREAKING
Features & Analysis
Time to read: 1 min
Partnership Playbook: Giorgio Armani, e.l.f, Moët Hennessy and more
August 27, 2025
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Featured Articles
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
BREAKING
Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026